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The best social media platform for your influencer campaign is ?

Could you pls. suggest me the best tech stack for my startup or upcoming project? One of the most frequent questions, I receive from my friends / network who would like to start new. My immediate answer is, “Start with the tech stack, your technical co-founder or team knows best”. Similarly, off-late, I’m getting a …

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The Best of Influencer Marketing Conference is here ..

If your brand / agency is into Influencer Marketing and or planning on starting your strategy for the IM in 2020, block your tickets right away for this event.  Influencer Marketing conference & Expo is a two day dedicated event for IM, happening at Los Angeles on 25th & 26th of February 2020. (https://lnkd.in/fsD5F66) With …

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Who is the #1 competitor for BrandMaxima ?

If you ask me about the #1 competitor for BrandMaxima Influencer discovery and analytics product , my answer is SPREADSHEET yes, majority of the agency partners are still comfortable with excel / spreadsheets for managing the influencer details, outreach status, campaign progress, reports etc . We categorically instructed our team members to understand their spreadsheet …

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Tiktok Creator Marketplace – Deathknell to Influencer Platforms and Influencer marketing agencies ?

2020 is definitely an important year for Influencer Marketing industry. As Facebook just announced the expansion of its Brand Collabs Manager to include Instagram creators, now its rival Tiktok has started inviting creators for the beta version of its Creator Market place. With these launches, section of people in the industry are bit pessimistic about …

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